Effects Paints
Effects Paints
Pinterest has released its Pinterest Predicts 2026 trend report, highlighting a clear shift in interior preferences. According to the report, users are moving beyond fast, temporary aesthetics and gravitating toward personal expression, comfort, nostalgia, and individuality.
For the decorative paint industry, this signals an important transformation: in 2026, walls are no longer just a backdrop. They are becoming a powerful design language that defines the character of a space.
Pinterest data shows that people are no longer blindly following trends. Instead, they prioritize interiors that reflect their own taste and identity. The demand for more personal, meaningful, and distinctive spaces is stronger than ever.
Key themes emerging for 2026 include:
For San Deco, this evolution reinforces a core belief: decorative paint is not only about color and texture, it is a form of expression.
Among Pinterest 2026 trends, Neo Deco aesthetics and stage-like interiors stand out.
The feeling:
Bold yet timeless.
Dramatic, strong, and character-driven.
San Deco’s interpretation:
Metallic and pearlescent effect paints,
Deeply textured surfaces,
Contemporary and geometric application styles.
Where it works best:
Hotel lobbies, high-end residential interiors, and premium commercial projects.
In 2026, it’s not about surfaces that simply look natural, it’s about materials that genuinely feel natural. Afrohemian influences, a spirit of exploration, and organic textures define this direction.
The feeling:
Warmth and authenticity.
Handcrafted appeal.
Soft, calm aesthetics.
San Deco’s interpretation:
Earth tones and khaki palettes,
Clay- and sand-inspired textured finishes,
Matte and neutral surfaces.
Where it works best:
Boutique hotels, cafés, and contemporary living spaces.
Another key direction in Pinterest’s 2026 report is the idea of spaces that create experiences. Statement walls that are playful, eye-catching, and immersive are increasingly popular in hospitality and retail environments.
The feeling:
Energetic.
Attention-grabbing.
Experience-oriented.
San Deco’s interpretation:
High-contrast color combinations,
Stage-effect decorative finishes,
Surfaces positioned as the focal point of the interior.
Where it works best:
Restaurants, concept stores, and cultural spaces.
One of the standout shades highlighted by Pinterest is Cool Blue (icy blue). Evoking freshness and tranquility, this color approach resonates strongly in modern, minimal, and balanced interiors. It supports clean architectural lines while adding a subtle emotional depth to the space.
Pinterest 2026 trends clearly indicate a shift: people are no longer choosing what is merely “trendy”, they are seeking surfaces that reflect spatial identity and personal stories. Decorative paint should therefore be positioned not simply as a product, but as a design tool that works with light, material, and texture to shape the atmosphere of a space.
In 2026, interior design is defined by comfort, individuality, and character-rich finishes. At San Deco, we see walls not as backgrounds, but as architectural elements that influence proportion, atmosphere, and perception. Because a well-designed wall does not only determine how a space looks — it defines how it feels.
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